Top 5 Beauty Retail Apps on Android in Poland: Q3 2024 Performance Overview

In the third quarter of 2024, the top beauty retail apps on the Android platform in Poland showcased varied performance patterns, as revealed by Sensor Tower data.

Hebe - zdrowie i piękno maintained a consistent presence with weekly downloads ranging from around 9.2K to 15.8K. The app saw an increase in downloads towards the end of September. Weekly active users hovered between 141K to 169K, with notable growth in mid-September.

Sephora - Make-up, Beauty experienced steady weekly downloads, peaking at 11.6K in early July before a decline to 6.3K in early September. Active users showed a modest increase, reaching 27.3K by the end of the quarter.

Notino: perfumes and cosmetics had a fluctuating download rate, beginning with 7.9K in early July and ending with 9.3K by the end of the quarter. Active user numbers improved from 31.3K to 31.4K, indicating a stable user base.

Douglas – Parfüm & Kosmetik saw a peak in downloads at 5.8K mid-August, followed by a gradual decline to 2K by the end of September. Active users decreased from 17.8K to 14.6K, reflecting a downward trend in engagement.

Mein dm experienced a steady rise in downloads, starting at 1.4K in early July and reaching 6.1K in late September. Active users increased from 23.8K to 28.1K, showcasing growing popularity over the quarter.

These insights, derived from Sensor Tower, highlight the dynamic landscape of beauty retail apps in Poland. For more detailed analytics and insights, visit Sensor Tower's platform.